As a brand with a creative platform, IAMNOT inspires artistic freedom and advocates an unrestricted creative atmosphere and cultural environment.
IAMNOT 2018 Campaign in Paris
by S2S Group
S2S Group, as the team in charge of IAMNOT’s communication in Paris, is inspired by the brand’s history and follows the concept of design “without constraint, without limit and without restriction”. S2S Group then launched a campaign entitled “IAMNOT’s Paris 2018” with the theme “IAMNOT xxx, I’M XXX”.
The agency also interviewed the seven models to find out about their careers and organise a photo shoot unique to their image, and promoted the IAMNOT 2018 showroom.
A cooperation with fashion magazines and fashion influencers was organized to show the popularity of the brand to the French public.