The Bonpoint Spring-Summer 2019 collection fashion show was held at the Palais de Tokyo on July 4, 2018. S2S Group was responsible for Bonpoint’s marketing strategy.
For this collection, the brand’s artistic director Christine Innamorato was inspired by the blue of Lisbon, the perfume of the province, African musical art, the colours of India… Children were the stars of this fashion show.
For this event, we had the honor to invite great Chinese celebrities such as :
- Ms SUN Li, actress, & Mr HUANG Lei, actor and their daughters Shaoai and Duoduo
- Ms WONG Faye, singer, & Mr LI Yapeng, actor and their daughter Yan
- Ms GUAN Yue, actress, & Mr TONG Dawei, actor and their daughters Jolin and Jennifer
- Ms LI Danni & Mr TIAN Xiaolong and their daughter Duoduo
- Ms CHEUNG Angelica, Editor-in-Chief of Vogue China and her daughter Hayley
Lisbon blue, a mix of white and pale pink, stripes and flowers: a light and elegant collection that combines free and casual styles.
For the provincial style, Alexander Calder coordinated the colours and materials of the Mediterranean, sometimes using cool tones and emphasizing cotton and printed canvas, to create a simple and casual style.
